Asking Price: $2,379,000 + Inventory

This arts and crafts Amazon FBA business has been growing fast ever since its 2018 launch. The brand is a category leader in the niche; its hero ASIN has over 10,000 reviews and comes up at the top of organic searches for the primary keywords.

Growth has been very strong for the brand. Revenue for 2022 was up 42% versus 2021. The owners project potential strong growth again in 2023.

Even with the strong YoY growth, many growth opportunities remain. The bright and visually appealing nature of the products has the potential to perform well if a social media or paid advertising strategy was developed and implemented. Furthermore, given the growth of the category itself and the popularity of the brand, there is a path to retail and wholesale. The underlying product has become very popular with DIYers and has countless applications such as use with epoxy resin, soap making, cosmetics, and much more.

The owners have run the business with a “hold forever” mentality. For instance, a new product was just launched in December 2022. The product is in a massive category that is highly related to where the brand currently succeeds. This represents another exciting opportunity for a new owner, given the items are frequently bought together and the brand is already a leader in the niche.

The fantastic niche, growth trajectory and growth opportunities, and category-leading brand make this a compelling opportunity.

Note this business is not SBA eligible.