This 8-year-old enterprise began selling on Amazon in December 2014, and over time the owner has heavily focused on creating great images, building up over 71,000 positive reviews across 42 SKUs, earning the Best Seller Badge in Grocery for their main product and multiple sub-300 BSRs, and offering their products at competitive prices. Over time, their listings climbed to the top of Amazon’s organic ranking in their category and sales increased rapidly as a result.
The company operates out of a fully equipped, 58,000 square foot leased facility in the Northeast, where their team of 25 employees assembles variety snack boxes and gift baskets under their private-label, trademarked brands to be sold on Amazon, Shopify, and Walmart (representing 94.5%, 5%, and .5% of revenue respectively). All logistics are performed in-house, and operations are very lean and closely monitored for speed, accuracy, attendance, and quality. They receive pallet shipments from their US-based suppliers, store and pull these pallets from racking in the warehouse, assemble the snack boxes and gift baskets, label finished products, pack in cases, palletize those cases, wrap, label, and ship out (usually via Full Truck Load) to a nearby Amazon fulfillment center. The warehouse managers print the product and shipping labels, create Amazon shipments, manage pickups and deliveries, maintain warehouse equipment and utilities, and manage the snack-box assembly staff.
Though the business has recently reached annual revenues of over $15,000,000 and gained a large chunk of market share for their category, growth opportunities are apparent, including 1) creating more holiday-themed ASINs (the seller believes there’s a major gap in the market and not much competition for quality holiday-themed snack and candy gifts), 2) performing social media and PPC marketing off Amazon (focusing on holiday-themed products), 3) creating more year-round ASINs on Amazon, and 4) driving more traffic to Shopify.
This business is currently under offer and therefore no longer available. Join the waiting list to be notified if it becomes available again
Chris has been a business broker for the past 17 years, representing hundreds of sellers, and having earned the accreditations of Merger & Acquisition Master Intermediary and Certified Business Intermediary. Chris also created and sold his first e-commerce businesses in 2003, and has since purchased an affiliate marketing site, created multiple content sites and an Amazon FBA business. He joined Quiet Light to merge these two passions and help online business owners reach their exit goals.
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