Asking Price: $8,399,625

Since 2018, this business has primarily sold electric lunchboxes and food-warming solutions, but has since branched out into other travel-oriented products. The business boasts gross profit margins of 76% and approximately 40,000 reviews across its 19 SKUs. Amazon sales account for 97% of the revenue.

With this business, an experienced Amazon FBA operator can take a proven, popular brand and accelerate expansion. Experience with PPC optimization and the ability to manage a remote team are also pluses. The seller spends 10 hours per week on the business, so a buyer will have both the time and cash flow to think strategically. The margins are there to scale the remote team with additional expertise.

The Shopify store is in its infancy and ready to be developed into a serious growth channel. More email marketing, retargeting, and introducing bundled offers would only be the first steps. Only Amazon PPC ads have been tried and optimized, so a strong push with Meta Ads could be key here. The products would present very well in UGC videos.

A buyer could also expand the product line with adjacent SKUs for food warming or branch further out into the travel lifestyle category. Scratch-off maps have already been successful. The manufacturers are easy to collaborate with on product design, specifications, production oversight, third-party inspections, and shipments, all with attractive payment terms. A 20% deposit is paid up front for production, with the remaining 80% due 30 days after shipment.

Other opportunities include further international expansion, optimization, and building more brand awareness through social channels. A savvy owner could explore retail placements or even bulk sales through B2B avenues. The products make fantastic corporate gifts.

The seller has scaled the business so that it is stable, growing, systematized, and well-positioned for a buyer to take it to the next level. He is ready to pursue new ventures and allocate capital to other projects.