Asking Price: $1,200,000

Do you have a background in careers, recruiting, or healthcare? This opportunity offers an incredible lifestyle while helping others achieve their dream careers. Established in 2017, this Digital Products business sells courses that help healthcare professionals explore alternative career paths. With a robust and active following, including over 46K members in their Facebook group and 42K highly engaged email subscribers, the business is one of the most respected in the niche and has no direct competitors.

The business comes with a wealth of content and industry expertise. Most revenue comes from their course sales, with additional income streams from affiliates and partnerships. Organic SEO and word of mouth drive over 90% of the traffic. The target audience is clinicians who feel burned out and want a better work-life balance; their demographic skews towards millennial females.

With 81% net margins, there’s a lot of room to experiment with paid advertising or to hire help to build additional income streams. Some of the biggest growth opportunities include growing affiliate and partnership relationships, pursuing continuing education (CEU) approval, offering new courses, or providing new services such as a mentorship pairing program, recruiting services, interview prep, resume review, etc.

The owners work a combined 15 hours per week on average, and they want to sell to focus on their family and other projects. They have streamlined processes and built custom apps that aid in content creation. The course content is evergreen and recently updated. Day-to-day operations are handled by their assistant, who has a clinical background and would be happy to continue working with the buyer.

The business needs a fresh perspective and energy to take it to the next level. A buyer with expertise in the Careers and Recruiting industry or someone with a clinical background could thrive with this and transform the entire Healthcare industry in the process.