$428,320
$336,068
4.31x
This business is a SaaS platform serving lenders, property managers, and municipalities that need up-to-date, accurate information related to short-term rentals (STRs). The monitoring it provides is increasingly necessary for doing business in this lucrative and growing market. Revenue has nearly doubled since 2022.
Lenders need the information provided by this SaaS to validate whether the properties backing a mortgage comply with federal, state, local, and HOA laws and ordinances. Property managers need it to help prevent unauthorized rentals that circumvent leases. Municipalities need it to ensure permit and tax compliance for STR owners in their jurisdictions. As platforms like Airbnb and Vrbo continue to expand, these markets will continue to need help.
With this business, a buyer has the opportunity to own a growing cash-flow technology business with a clear, defined market and a stable customer base. Growth has been largely organic, with very limited PPC advertising and a healthy stream of inbound leads. Because the market is so well-defined, someone with account-based marketing expertise could implement more structured sales strategies and accelerate lead generation. Targeted PPC campaigns could squeeze more value out of current content marketing efforts and brand reputation.
The lender market is the fastest-growing segment of the business. More investors are looking to invest in STR-backed mortgages, but need help understanding whether properties are compliant. A new owner can maintain momentum and continue to focus on this enormous upside. They could also develop other compliance solutions for lenders, who always need help with due diligence.
The seller has owned the business for three years, rebuilding the underlying applications. He is ready to move on to a new challenge. Everything is operated with contractors for software development and for data validation. Depending on time and experience, a buyer could learn operations in under one month.
Access the full business summary, profit and loss statements, and a detailed interview with the owner of this business
Brad Wayland is an entrepreneur who began working in the online space in 2003. He spent over a decade in the custom printing industry where he bootstrapped a business to millions in sales and over 100 employees. While honing his SEO skills in the print industry he spent much of his time learning other aspects of the web from traditional ecommerce, to affiliate marketing, to content. Eventually his love for content businesses led him to being a serial acquirer and he ended up on the buy side 26 times. A majority of his acquisitions were part of a rollup strategy he was pursuing. In 2015 he sold his content portfolio to private equity. Brad has experienced 4 successful exits from businesses he owned and operated. Brad joined the Quiet Light team in 2017 and has represented more than 80 successful transactions.
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