6-Year-Old Track-and-Field Accessories Shopify Business | 35% YoY SDE Growth

  • REVENUE

    $483,876

  • INCOME

    $171,995

  • MULTIPLE

    3.25x

Asking Price: $559,000

Reading Time: < 1 minute

Launched in 2019, this ecommerce business sells 170 track-and-field accessories, predominantly to the US market. The business sells products entirely through the Shopify-powered store, and the owner has not attempted to sell on Amazon yet.

The vast majority of the products are drop-shipped; however, some items are private-labeled. The owner has a strong relationship with his supplier, which helps him manage shipping for drop-shipped products and store-and-ship private-labeled products, so he doesn’t need to handle the products at all, making the operation easy to transfer to a new owner. The business ranks well in search engines and drives roughly 60% of sales from organic traffic, with the remaining 40% from paid ads on Google and Meta.

The owner works part-time on the business, for only 10–15 hours per week on average and about 5 hours per week in the offseason. Despite this limited time commitment, the business still has strong 35% YoY SDE growth. The owner feels he’s built the business to the point where someone new can come in and take it to the next level.

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Meet Your Advisor

Chris Guthrie

Chris Guthrie

Chris Guthrie has a decade of experience in building, buying, and selling online businesses across numerous industries. Chris has experience with building and buying content websites monetized via advertising and affiliate marketing, partnering with developers to create a SaaS business as well as creating WordPress plugins and themes, selling physical products on Amazon and more.

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