Simple Amazon FBA Accounting Ledger Books Business w/23% Margins | 3.92x ROAS | Low Workload

  • REVENUE

    $250,192

  • INCOME

    $57,088

  • MULTIPLE

    3.5x

Asking Price: $200,000 + Inventory

Reading Time: 2 minutes

Launched in 2023, this Amazon FBA business sells account tracker notebooks in varying colors and pack sizes. The ledger books benefit a wide variety of users, from individuals who need to manage their personal or business finances better to students learning about financial management to professionals in accounting or bookkeeping who want to manage their clients in a tangible format.

With this business, a buyer is presented with the opportunity to take over a simple Amazon FBA business with strong margins and reviews and scale it to a much larger size through expanded product lines and variations.

The products are sold hundreds of times each month and have an average rating of 4.6 out of five stars on Amazon.

Tariffs are a looming concern for many buyers looking to acquire businesses that import. The sellers pulled forward 6–7 months of inventory in anticipation of new tariffs. This will protect the business and margins until the fall of 2025. Also, the sellers have negotiated with the supplier, who has agreed to bear much of the burden of the increased tariff costs. Their cost of goods sold averages 18.6% for this brand. With strong gross margins and a supplier that is willing to bear some cost, this brand is in an excellent position to navigate the current market environment. In addition, the factory gives the sellers incredible terms on orders: they pay net 60 with zero deposit.

The sellers boast an impressive ROAS of 3.92x so far in 2025. Their approach is to build brands that perform consistently and organically for most of the sales. Because of that goal, they have not exhausted the paid spend opportunity. Across their portfolio of businesses, they spend 1% of revenue on paid campaigns. A new owner could—and maybe should—decide to spend more if they want to grow the paid acquisition side of the business.

The sellers spend no more than 1 hour per week operating the business.

The sellers enjoy the start-up phase and like to sell when it’s time to scale.

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Meet Your Advisor

Brad Wayland

Brad Wayland

Brad Wayland is an entrepreneur who began working in the online space in 2003.  He spent over a decade in the custom printing industry where he bootstrapped a business to millions in sales and over 100 employees.  While honing his SEO skills in the print industry he spent much of his time learning other aspects of the web from traditional ecommerce, to affiliate marketing, to content.  Eventually his love for content businesses led him to being a serial acquirer and he ended up on the buy side 26 times.  A majority of his acquisitions were part of a rollup strategy he was pursuing.  In 2015 he sold his content portfolio to private equity.  Brad has experienced 4 successful exits from businesses he owned and operated.  Brad joined the Quiet Light team in 2017 and has represented more than 80 successful transactions.

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