Asking Price: $565,000

Launched in 2010, this food blog with roughly 1,500 published posts is mostly focused on Mexican food.

The WordPress blog has had over 1,100,000 sessions in the TTM, with the top traffic channels being organic search, direct, MSN, social, Flipboard, and referral traffic. Traffic is up 2.24% YoY. The primary revenue driver is Raptive ad earnings, which contributes 89% of the total income; the remaining revenue comprises 6.3% from MSN, 1.9% from sponsored posts, 1.2% from Newsbreak, and 1.2% from affiliate earnings.

The owner works roughly 35 hours per week on the business, focusing primarily on content creation with the help of contractors. One full-time contractor is based in Mexico and helps manage the business. The others help with MSN posts and occasional photography and videography work. A new owner could step into this business and focus their efforts on new content creation to take over for the owner or look to hire more contractors to help with content creation.

The owner injured her neck in late 2023, which makes sitting at a desk and working at a computer challenging. That is the primary reason she is looking to sell at this time. She can work for a little while and then must lie down, and she must do this on and off multiple times each day to complete the work. After ~15 years, it’s time for someone new with a passion for the Mexican Food niche to take over.