7 Year Old Amazon FBA Business Selling Lawn Tools w/37% Net Margins & Steady 3 Year Growth
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REVENUE
$1,695,058
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INCOME
$633,358
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MULTIPLE
3.24x
Asking Price: $2,050,000Sold
Reading Time: < 1 minuteLaunched in 2017, this Lawn Care Tools business has been built since day one to be lean, simple, and highly profitable, with the two flagship products returning $2.50 in net profit for every $1 of COGS (cost of goods sold). This business has a strong history of revenue, profit, and year-over-year growth.
With this company, a buyer is presented with the opportunity to take over an almost completely passive business and either continue on the same simple lucrative path or dedicate more time and resources to allow the business to soar to new heights.
The basics on the company are as follows: 99% FBA, 1% Shopify (launched in March 2024), four products with the flagship products being two sizes of lawn-leveling rakes, $71 average order size, 37% net margins, and extremely low owner workload at 2–5 hours per week with no employees or virtual assistants. Their four products have a combined 5,200+ reviews on Amazon. The reviews are strong, with the flagship products averaging 4.6 stars.
Because the seller has always focused on simplicity, some decisions have been made that other owners might not have made. For example, they chose to sell only in the US Amazon marketplace and not explore advertising outside of Amazon PPC. They also did not sell on Shopify until very recently.
This business possesses two of the most important attributes for a successful Amazon brand: high margins and established products/listings. The Seller Central account includes daily payouts and 15+ inactive listings with strong reviews.
The seller would like to cash out the equity he has built with this brand and allow someone else to drive it into the future.
This business has sold :-(
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Meet Your Advisor
Brad Wayland
Brad Wayland is an entrepreneur who began working in the online space in 2003. He spent over a decade in the custom printing industry where he bootstrapped a business to millions in sales and over 100 employees. While honing his SEO skills in the print industry he spent much of his time learning other aspects of the web from traditional ecommerce, to affiliate marketing, to content. Eventually his love for content businesses led him to being a serial acquirer and he ended up on the buy side 26 times. A majority of his acquisitions were part of a rollup strategy he was pursuing. In 2015 he sold his content portfolio to private equity. Brad has experienced 4 successful exits from businesses he owned and operated. Brad joined the Quiet Light team in 2017 and has represented more than 80 successful transactions.
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