10-Year-Old UX Research SaaS | $263K ARR | $156K ARR In Pipeline | $724 ARPU | $11K LTV

  • REVENUE

    $253,366

  • INCOME

    $189,267

  • MULTIPLE

    3.43x

Asking Price: $650,000

Reading Time: < 1 minute

This robust SaaS platform streamlines the process of gathering, analyzing, searching, and sharing research insights for UX (user experience) teams, product managers, and researchers. Founded in 2015, the company has carved out a strong niche in the growing market for research repository and analysis solutions.

With a current annual recurring revenue (ARR) of $263K and a robust pipeline of potential deals totaling up to $156K ARR, the business is poised for significant growth.

The platform’s key strengths lie in its comprehensive feature set, which includes AI-assisted analysis, bulk tagging, and automatic report generation. These capabilities, combined with fixed pricing and unlimited data storage, give the business a competitive edge over larger, more expensive alternatives in the market.

The company has successfully attracted and retained enterprise-level clients, with an ARPU (average revenue per user) of $724, an LTV (lifetime value) of $11K, and an NDR (net dollar retention) of ~76%.

Built on proven technology, the software requires minimal technical oversight–just a few hours per week from a contract developer to maintain operations.

This opportunity is ideal for a buyer with enterprise sales experience who can capitalize on the existing pipeline while exploring additional growth channels. The business model provides high margins, predictable revenue, and a clear path to scaling through established sales processes.

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Meet Your Advisor

Jon Hainstock

Jon Hainstock

Jon is an entrepreneur who built, grew, and exited his software business, ZoomShift, for a life-changing amount of money.

As a consultant, Jon has worked with Costco, Hubspot, Moz, EatStreet, Gener8tor, and many more incredible organizations.

His mission is to help founders build wonderful internet businesses and exit on their terms.

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