Asking Price: $450,000

This business stands as the premier online retailer in the Outdoor Kitchen and Living space, offering a unique end-to-end solution for custom outdoor kitchens with nationwide white-glove delivery service. All suppliers are located in the US. Founded in 2014 and refined under current ownership since 2018, the business has recently achieved a remarkable 41% increase in average order value through a strategic pivot to premium outdoor living solutions, supported by proprietary white-label product lines that enable greater customization and stronger margins.

The business has carved out a defensible position as the only online retailer providing comprehensive outdoor living packages, from custom outdoor kitchens to complementary products like pergolas, outdoor TVs, and hot tubs. This unique positioning, combined with an 11% increase in gross sales and a 38% increase in organic traffic in 2024, demonstrates the business’s successful growth trajectory in the high-value market segment.

Operating with remarkable efficiency, the business maintains strong profit margins of 25% on custom outdoor kitchens while requiring only 20 hours per week to manage. The business operates on a lean, location-independent model with minimal overhead, supported by an experienced virtual assistant who independently handles 85% of customer support issues. A robust white-glove delivery network ensures premium service, with 80% of outdoor kitchen customers opting for the premium delivery service.

The growth potential is substantial and multifaceted. The business currently generates a 20x return on ad spend with minimal marketing effort, suggesting significant room for expansion. An untapped B2B channel presents an immediate growth opportunity, with strong potential among landscapers, pool builders, and property managers. The business model eliminates common retail risks through 100% up-front customer payments and a US supplier-based drop-ship model that requires no inventory investment.