Asking Price: $400,000Sold

This 3-year-old SaaS business helps customers sync data between Webflow and Airtable. Many no-coders and web agencies like to use Airtable as a CMS for Webflow, and the app covers every edge case to allow easy syncing between systems.

The business sees $8.5K in monthly recurring revenue, has had an average monthly churn rate of 7.4% over the past five months, and has over 90% SDE margins. The owner has outsourced low-level support to an agency and spends just a few hours weekly on the business.

The owner is a developer who was asked to help import data from CSV files to Webflow. During the process, the seller realized what the client really wanted was a way to sync Webflow with Airtable.

He created a direct integration with Airtable’s and Webflow’s APIs and shared what he built on Webflow forums, which garnered positive feedback and early sign-ups.

The owner currently does not do any marketing and relies on word of mouth and a handful of forum posts to acquire customers.

The tech stack is Ruby on Rails with MongoDB; it is well maintained and up to date. The ideal buyer can add more integrations to no-code databases like Notion and grow the business through SEO, YouTube, social media, and potentially enterprise sales.

The owner is selling the business because he doesn’t enjoy working on growth. Instead, he prefers to return to building new things.