$799,002
$276,460
3.35x
Launched in 2020, this business sells premium gaming furniture. The business has experienced remarkable growth, with 2024 revenues reaching $799K, representing a 56% increase over the previous year. With operations in both the US (53% of revenue) and Australia (47% of revenue), this business has established a profitable business model that requires a low workload.
The business has a 62% gross profit margin and 34% SDE, resulting in $276K in annual profit. These strong financial metrics have been achieved with a lean operational structure that requires just 10 hours per week to manage. Automation through Amazon FBA in the US and a full-service 3PL in Australia enables the owner to operate from anywhere in the world, which was demonstrated when the current owner ran the business while traveling through Europe for six months.
The business has clearly identified its primary customer: parents and grandparents purchasing for children who game, with data showing 84% of purchases are gifts. This understanding has allowed for precise marketing, resulting in exceptionally efficient advertising with a total advertising cost of sales (TACOS) of only 8.3% in the US market. The business has achieved impressive brand recognition, with high ratings on Trustpilot (4.6 stars) and Judge.me (4.79 stars) in Australia.
A new owner will benefit from a business with proven systems, growth momentum, and the flexibility to operate from anywhere while enjoying substantial profits from day one.
Access the full business summary, profit and loss statements, and a detailed interview with the owner of this business
Chris has always been an entrepreneur at heart. His first internet start-up was at age 15, reselling electronics on Ebay, where, as an early adopter, he had a 4 digit password until Ebay forced him to update in 2015. He has helped start various online businesses, including an SEO agency, online real-estate brokerage, and flash sale website before entering the VC-backed high-growth start-up world. There, Chris honed his skills in mobile product management at RetailMeNot (IPO 2013) before moving on to leadership and executive roles at Mobile Travel Technologies in London (Sold to Travelport in 2015) and Student.com in Shanghai, China. He was also a founding member of the first Amazon aggregator, 101 Commerce.
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