Asking Price: Accepting Offers + Inventory

**Minimum Bid: $370,000**

**This business recently went through Chapter 11 bankruptcy. This bankruptcy filing creates an opportunity for an experienced operator (in both ecommerce and retail) to buy the company’s assets free and clear of all liens, claims, and encumbrances. The new owner can invest in the business and build upon this well-known brand, its intellectual property, and its copyrighted characters. There is a stalking-horse bid of $370K, which is the minimum to cover all the outstanding debt.**

Started in 2016, this business raised $17M and built a proprietary and innovative line of children’s clothing that converted into stuffed animals.

With the first revenue received in 2018, the business grew year-over-year, found a passionate and loyal group of customers, and established a product-market fit. Unfortunately, because of internal dynamics and disagreements within the management team, the business was never able to turn a profit.

The product’s two-in-one transformation component led to viral consumer sharing. The company received over 100M views on social media, as well as millions more impressions from press publications including The Ellen Show, The Today Show, Late Night with Seth Meyers, People Magazine, Los Angeles Times, Forbes, Fast Company, TechCrunch, Business Insider, and many more.

Customers (children and parents alike) love this brand, and this can be proven by the thousands of reviews left online. With over a million units sold, the company averaged a 4.8-star rating from 25K+ reviews.

The original founders split their focus among ecommerce, animation shows, licensing, iPhone apps, and a variety of other areas. There is no inventory with the acquisition, but you will receive all IP, patents, domains, tech packs, manufacturing relationships, and animated series layouts, plus the customer database.