Launched in May 2019, this turnkey WordPress blog has over 170 pieces of high-quality content focused on delivering healthy, keto, and low-carb recipes. The content includes easy-to-follow instructions, step-by-step photos, and Animoto or Tasty Style videos for many of the recipes.
Ad earnings drive 99% of the revenue for this blog using Mediavine, and a small portion of revenue comes from Amazon’s affiliate program.
This WordPress blog has seen 25% YoY growth in pageviews with minimal effort. It’s optimized for SEO with a great layout, high-quality photos, and easy-to-follow recipes and resources. The owner spends a few hours per week on this business when reviewing, approving, and publishing recipes. If no recipes are scheduled to be published, she spends only an hour per week checking analytics.
There are numerous opportunities for further growth that the owner had planned to pursue in the future, including expanding the newsletter, incorporating more affiliate marketing, further optimizing ads, and creating ebooks utilizing the current content to increase revenue.
The current owner is looking for a quick all-cash offer from someone with experience operating blog-based businesses who will continue to grow the site.
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Chris Guthrie has a decade of experience in building, buying, and selling online businesses across numerous industries. Chris has experience with building and buying content websites monetized via advertising and affiliate marketing, partnering with developers to create a SaaS business as well as creating WordPress plugins and themes, selling physical products on Amazon and more.
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