Launched in 2018, this Amazon FBA business has quickly established itself as a leading brand in the baby socks gifting space.
Setting itself apart with its superior product quality and thoughtful design, revenue has grown 61% over the TTM and is ahead 71% YTD.
Having effectively invented its own sub-niche, the brand’s signature product is a clear leader in the category with 4,600+ in combined reviews and a huge 4.8 star rating. The product quality, Amazon Choice badge, and review moat, help it to achieve a consistent stronghold over competitors with conversion rates of 25-30%.
In terms of the day-to-day, the business is run in a highly effective, lean way, with day-to-day operations managed by the single owner working less than 10 hours per week. Looking ahead there are significant new opportunities for growth including 4 new language variants for untapped European marketplaces, which are ready to launch immediately. Inventory is ready to be produced for these new SKUs for 2021/2022, lining the business up for another strong growth year to drive sales well north of $1m+.
The reason for the sale is that the owner’s passions have moved on along with his own parenting journey as his own children have grown up and he’d like to sell to focus on new opportunities.
This business is currently under offer and therefore no longer available. Join the waiting list to be notified if it becomes available again
David is an internet entrepreneur with a passion for self-discovery, internet businesses, and mergers & acquisitions (M&A).
David worked for 4 years in M&A at Citigroup where he helped advise on deals in the tech, telecoms, and media sectors. Following his promotion, he left to join an internet business brokerage company as Head Of Brokerage & Operations.
In his 3 years in internet brokering, he personally advised on the sale of 75 businesses ranging from SaaS, to ecommerce and content and is the author of industry’s leading book on buying online businesses. He brings to Quiet Light a wealth of transaction execution experience across SaaS, ecommerce, and content businesses in the multi-million dollar range as well as a large network of buyer relationships.
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